On ‘4/20’, when International Cannabisculture is celebrated, 2 shops – located in the center of Amsterdam – join hands to launch an exclusive clothingline. ‘ The Bulldog’ and ‘BEN-G’, who’s logo’s are both represented by a dog, sell this new collection on Saturday the 20th of April as from 10 o’clock at the first Coffeeshop of the Bulldog, located on the Oudezijds Voorburgwal 88 at the Amsterdam Red Light district. For this special occasion NIKE SB releases a limited edition of the Nike SB Dogwalker.
It’s the first time that ‘The Bulldog’, an international phenomenon with affiliate locations all over the world, opens a pop-up store in honor of this unique collaboration at the Worlds leading coffeeshop at the Red Light district. To celebrate this collab the Nike SB Dogwalker shoe will be sold as a limited edition item, being part of the 4/20 annual returning theme of Nike SB shoe with cannabis as theme.
The pop-up opens for this one time on the 20th of April from 10AM till 17PM at the Oudezijds Voorburgwal.
The history of the Bulldog goes back till 1975, when Henk de Vries took over the shop of his father in the famous Red Light district, also know as ‘de Wallen’ and transformed it to the World’s first coffeeshop. Today the Bulldog is renowned and has affiliate locations in Barcelona, Rome, Ibiza and of course save haven Amsterdam.
BEN-G is known as one of Europe’s leading skateshops. BEN-G has, apart from a International skateboard team, done a lot of collaborations with brands like Nike SB, Trasher and Converse. The skateshop is located at the Nieuwezijds Voorburgwal 142, Amsterdam.
© Images via Nike, BEN-G, The Bulldog