Some estimates say 80% of us have bought fake goods at least once. The problem is so big that the market for fakes is said to be worth as much as $600bn!
When you think of a fake, you might not first think of us, but The Bulldog is an international brand with an unmistakable logo. That makes us a prime target for the fakers. We face counterfeits and infringements daily and are working hard to stop them.
There are even many social media accounts that try to imitate us. They say imitation is the best form of flattery. Well, we’re not easily flattered around here.
There are many problems with counterfeits and infringements. They are not the same thing. But they’re equally harmful and affect us all, from fake hoodies and grinders (counterfeits) to dangerous vapes, hash, and unofficial The Bulldog locations (trademark infringement). There’s a chance you’ve seen some of these yourself.
These products cost us money, damage our brand, and worse. They sometimes put you, the consumer, at risk. You may have seen the news from Israel about fake The Bulldog Vapes. Fraudsters were using The Bulldog logo on their dangerous smoking products, causing the Ministry of Health to declare a public health warning. You can read our statement about it here.
You might think that a fake grinder or key chain is no big deal, but what if customs in Chile seize thousands of them and not one is authentic? That happens and is just one of the issues we’re dealing with. We’re working to find the supplier and then the factory. Once we do, we will be taking firm legal action. The case in Chile follows a similar seizure of fake goods in Brazil.
This problem affects everyone. From us to our distributors, their retailers, and consumers. The products are often poor quality, cause reputational damage to our brand, and leave the consumer with a substandard product. And in the case of infringements like vape pens in Israel, they can cause damage to the user’s health.
There are other examples of The Bulldog logo misuse that you should be aware of. There is a popular hashish sold in Canada which fraudulently uses our logo. There are multiple fake The Bulldog venues that wrongly profit from the name with a heart and put users at risk with unofficial products.
It is nearly impossible to visit The Bulldog and not take home a memory with our famous logo. But maybe you’re not in one of our venues and see our logo on a product in a local retailer? You need to be able to trust that it is authentic. The best way to check is to slide into our DM’s. Our team will get back to you within 24 hours.
So, next time you see a product or venue with The Bulldog logo, and you need to check if it’s legit, get on the gram and let us know. Don’t fall for fraudsters. We care too much to see you disappointed with a fake product. For any questions regarding counterfeit products or to report one, you can send us an e-mail via info@thebulldog.com.